Home Improvement: Swagbucks Style

Great products don’t happen overnight. They are the result of asking questions, listening, observing and constant testing to understand what’s working and what’s not. I’m Joe – sorry it’s not The Swag Guy – and our team is responsible for creating great (rewarding) products.

Oh, and we’ve been listening. Over the past few months, we’ve been testing several different designs of the homepage to improve navigation to and discovery of earning opportunities. Today, we are announcing a new version of the Swagbucks Homepage designed to make earning rewards easier. Don’t worry, you will see all the earning opportunities you saw in your homepage before, but with a fresh new look.

We’ve completely rebuilt the homepage to be more vibrant and to highlight the content and brands that you engage with on the page.  With the new design, now Swagbucks has the same look and feel on web, tablet and shortly, mobile. For example, Swagbucks content will fill any screen size available automatically – now you can really take advantage of a large monitor or view on a tablet without having to re-learn how to navigate.

Over the next several months, our roadmap is focused on bringing you more of what you have been asking about. Very soon, we will introduce the ability to sort and filter so you can quickly personalize your homepage with the opportunities that matter most to you. We’ll bring SB Favorites that let you set your favorite stores, tv shows, movies, and offers.  We’ll follow that up with new mobile apps that bring the power of Swagbucks everywhere you go.

Finally, we plan to provide greater visibility into our product roadmap so you can see what we’re up to and even vote on what feature is most important to you.  Our team is hyper-focused on bringing the best, most rewarding user experience.  We  look forward to sharing and of course, listening to your feedback.


-Joe DeTuno

Chief Product Officer